Quality of your product is a must when you run a food business, but you also have to pay close attention to the outlook of your product when it is on the shelves. That’s where it becomes worth discussing the importance of high-quality food packaging. You also have to make sure that you are using the right type of food packaging option for your product.
The most notable food packaging options of modern-day are the flexible packaging and paperboard packaging. There are things that you may want to consider when choosing between these two types.
Flexible packaging
The term flexible pouch refers to the packaging option that is suitable for one-time use. This packaging may consist of different materials, but the primary material used in its making is plastic or metal foil. The types of foods that you can pack in a flexible pouch may include snack foods, health drinks, and several other types of foods and beverages.
This packaging option gained immense popularity since it was first used in the packaging of beverages in the 90s. Today, packaging companies use flexible packaging materials to develop containers that are suitable for the packaging of food items including crisps, wheat crackers, mixed nuts, truffles, candied fruit, nut butter, kettle chips, energy shots, and many more.
Another reason for the immense popularity of these inexpensive pouches is their lower impact on the environment. They use less material than rigid packaging supplies, which means an overall lower carbon footprint.
Another advantage of flexible pouches is that they allow companies to go all out with their branding efforts. Flexible pouches have broader sides that allow companies to print their brand messages extensively.
Paperboard boxes
Flexible pouches are versatile, yet they are not an answer to all your packaging needs. Another packaging option that you can go for to pack your food products is to use paperboard boxes. Multiple generations have grown up eating foods packed in paperboard boxes. These boxes are still the first choice when it comes to the packaging of foods such as cereals, crackers, and many other types of snack foods.
Paperboard boxes generally come in square or rectangular varieties, but some companies create unique and innovative oddly shaped containers that have their dedicated fan base. For instance, some companies use hexagonal and triangular boxes for the packaging of their foods.
The material used in the paperboard boxes is 100% paperboard. In some instances, packaging companies prepare paperboard boxes that consist of other materials too. It depends on the type of food to be packaged.
You can choose the type of food packaging based on your requirements. You may want to discuss it with a packaging consultant to get the right suggestion.